Thursday, 3 April 2014

Vodafone UK in retail ramp-up




Vodafone on Thursday announced plans to spend £100 million on 150 new retail outlets in the U.K. over the next 12 months, giving it a total footprint of more than 500 stores nationwide. 
The move forms part of the operator's £1 billion investment programme for 2014, which it claims is the largest capital spending spree in its history. The bulk of the money is being ploughed into Vodafone's networks; it plans to provide 2G, 3G and 4G coverage to 98% of the population by 2015. 

"This year we'll invest more than ever before to provide our customers with the strongest network and best services in the U.K.," said Vodafone UK chief executive Jeroen Hoencamp, in a statement. "We're also committed to putting our brand and our people where our customers want us: right at the heart of their high street and shopping centre." 
Vodafone's retail plan, which is set to create 1,400 jobs, received a ringing endorsement from U.K. PM David Cameron. 
"This is a fantastic vote of confidence in the U.K. workforce from a company investing for the future to harness the next generation of digital services," he said. 

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